Privacy Policy
Network Communications, Inc. is committed to safeguarding your privacy online whenever
you use any of our Websites, including (but not limited to) NewHomeBook.com. We
encourage you to review the following Privacy Policy so that you may understand
how your personal information will be treated as you make full use of our many offerings.
What personally identifiable information about me do you collect?
We may collect different types of information in several different ways
from our Websites.
As an initial matter, you may browse our Websites without submitting any personal
information. If you choose to take advantage of some of our specific products and
services that are available only to registered users, however, you will be asked
to register with us. As part of your registration, we may ask for personally identifiable
information, such as your name, address, email address, birth date, gender, occupation,
industry, family information, and personal interests. The more information you volunteer
(and the more accurate it is), the better we are able to customize your experience
on our sites. We keep all of your personally identifiable information in secure
online and offline facilities. Once you register, your use of our Websites will
no longer be anonymous and you will be able to take full advantage of the many specialized
offerings on our Websites.
In addition to registration, we may ask you for personal information at other times,
including (but not limited to) when you request information about a property, order
a magazine, enter a sweepstakes, contest, or promotion sponsored by us or one of
our partners or you may provide us with personal information when you send us a
letter or email message, such as if you report a problem with our Websites or services.
If you contact us, we may keep a record of that correspondence. From time to time,
we also may ask users to complete surveys that we use for research purposes. Wherever
we collect personal information, the information you provide will be subject to
the terms of this Policy. In addition, we may use IP addresses to analyze trends,
administer the site, track user's movement, and gather broad demographic information
for aggregate use. IP addresses, however, will not be linked to your personally
identifiable information.
Finally, our sites also may contain links and advertisements to other Websites that
are operated by other companies or persons. Therefore, we do not control the privacy
policies of those sites. This Policy statement only applies to information collected
and maintained by us.
What are cookies and how do you use them?
As part of offering and providing customizable and personalized services,
we use cookies to store and sometimes track information about you. A cookie is a
small amount of data that is sent to your browser from a Web server and stored on
your computer's hard drive. Some of these cookie files will be stored on your hard
drive even after you close your browser and other files may be temporary files that
will be deleted when you close your Internet browser. We will not, however, attempt
to read any cookies or files that may be on your computer, including cookies that
may have been placed on your computer by other Websites that you may have visited.
Generally, we use cookies to:
(1) Remind us of who you are and to access your account information (stored on our
secured computers) in order to permit the tailoring of the Websites to better match
your interests and/or preferences. These cookies will be stored on your computer
when you register or "Sign In" to one of our Websites, and may be modified
while you browse our sites or when you "Sign Out" from one of the sites.
(2) Estimate our audience size. Each browser accessing one of our Websites is given
a unique cookie that is then used to determine the extent of repeat usage, usage
by a registered user versus by an unregistered user, and to help target our services
and advertisements based on your interests and behavior.
(3) Track your progress and number of entries in some of our promotions, sweepstakes,
and contests. When one of the promotions that we host uses cookies, the information
written to the cookie may be used to indicate the player's progress through the
promotion, and may be used to track entries, submissions, and status in prize drawings.
(4) Measure certain traffic patterns, such as which areas of our Websites you have
visited and your visiting patterns. This information, however, is only gathered
in aggregate form - that is, this aggregated information is not linked to any personal
information that can identify any individual person. We use this research to understand
how our users' habits are similar or different from one another so that we can make
each new experience on our sites a better one. We may use this information to better
personalize the content, banners, and promotions that you and other users will see
on our sites.
What about your third parties and advertisers - do they use cookies?
Advertising networks that serve ads onto one or more of our Websites and companies
advertising or offering products and services on our sites may use their own cookies.
We, however, have no access or control over these cookies. In those cases, the third
parties may use your personal information according to their own policies, which
may differ from this Privacy Policy.
Third Party Advertisers
The ads appearing on this Web site are delivered to you by DoubleClick, our Web
advertising partner. Information about your visit to their site, such as number
of times you have viewed an ad (but not your name, address, or other personal information),
is used to serve ads to you. For more information about Doubleclick, cookies, and
how to opt-out”, please click here: http://www.doubleclick.net/us/corporate/privacy
How do you use my information?
Our primary goal in collecting personally identifiable and other information
is to provide you, the user, with a customized experience on our Websites. This
includes personalization services and many other types of services. By knowing a
little about you, we are able to deliver more relevant advertisements and content,
and hence a better and more valuable service, to you. For example, the more we know
about the type of home or community in which you are interested, the more appropriate
information we can deliver to you.
In our role of delivering targeted advertisements, we play the middleman. Advertisers
give us an advertisement and tell us the type of audience they want to reach (for
example, males over 35 years old). We and/or our advertising server agency take
the advertisement and display or transmit it to users meeting those criteria. In
this process, the advertiser never has access to individual account information.
Only we have access to individuals' accounts. This kind of advertisement targeting
is done with banner ads, as well as by promotional emails.
In addition, we do research on our users' demographics, interests, and behavior
based on the information provided to us upon registration, during a promotion, from
our server log files, or from surveys. We do this to better understand and serve
our users. This research is compiled and analyzed on an aggregated basis and may
be shared with advertisers or business partners. We also collect IP addresses for
system administration and to report aggregate, nonpersonally identifiable information
to our advertisers and partners. For this purpose, no personally identifiable information
will be linked to any information that can identify any individual person.
Who besides you is collecting my information?
When you are on any of our Websites and are asked for personal information, you
are sharing that information with us alone, unless it is specifically stated otherwise.
Some of our services, however, may be offered in conjunction with a partner company.
In order to provide this cobranded service to you, it may be necessary for us to
share your personal information with our partner company. For example, if you want
to receive information about a community from a builder, we may send your personally
identifiable information to that builder so that it can fulfill your request.
In addition, promotions that run on our Websites also may be sponsored by companies
other than us or may be cosponsored by us and another company. Some or all data
collected during a promotion may be shared with the sponsor. If data from your entry
will be shared, you will be notified prior to the time of data collection. You can
decide not to participate in the promotion if you do not want to share your information.
What happens when I click on a link from your one of your sites?
As a convenience, our Websites contain links and advertisements to other sites that
may not be controlled by, or affiliated or associated with, us. Accordingly, we
do not make any representations concerning the privacy practices or terms of use
of such sites, nor do we control or guarantee the accuracy, integrity, or quality
of the information, data, text, software, music, sound, photographs, graphics, video,
messages, or other materials available on such sites. We encourage you to view the
privacy policy and terms of use of any sites that you may visit. Additionally, the
inclusion or exclusion of links or advertisements on our sites does not imply any
endorsement by us of the sites, the site's provider, or the information on the sites.
Specifically, please be aware that our partners, advertisers, and other Websites
that have links on our sites may collect personally identifiable information about
you. The information practices of those partners, advertisers, and other Websites
linked to our sites are not covered by this Policy.
With whom do you share my information?
As a general rule, we will not disclose any of your personally identifiable information
except when we have your permission or under special circumstances, such as when
we believe in good faith that the law requires it or as specifically set forth in
this Policy. Please see the Terms of Use for each of our products and services for
more detailed information about how your personal information may be shared. The
following describes some of the ways that your information may be disclosed.
Many promotions also may offer opportunities for you to request additional information
from our sponsors and advertisers. By requesting more information, you give us permission
to transfer your personal information to the sponsor or advertiser so they can fulfill
your request.
From time to time, you may request specific information about a property or you
may be offered the opportunity to receive materials or special offers from third
parties. If you opt to receive information from these third parties, we will share
your name, address, telephone number if requested by you or provided and email address
with them and our local representatives.
Third Party Data and Aggregated Data: Under confidentiality agreements, we may match
user information with third-party data. Also, we disclose aggregated user statistics
(for example, "45% of our users are female") in order to describe our
services to current and prospective partners, advertisers, and other third parties,
and for other lawful purposes. As noted above, this aggregated information will
not be linked to any personally identifiable information that can identify any individual
person.
Other: We may also disclose account information in special cases when we have reason
to believe that disclosing this information is necessary to identify, contact, or
bring legal action against someone who may be violating our Terms of Use or may
be causing injury to or interference with (either intentionally or unintentionally)
our rights or property, the rights of our users or other parties, or anyone else
that could be harmed by such activities. We may disclose or access account information
when we believe in good faith that the law requires it and for administrative and
other purposes that we deem necessary to maintain, service, and improve our products
and services. We also may disclose your personally identifiable information in connection
with the sale of our company's business or assets.
What are my choices regarding your collection, use, and distribution of my information?
We may, from time to time, send you email regarding our products and services. In
addition, if you indicated upon registration that you are interested in receiving
offers or information from our partners, sponsers, third party advertisers, and
us, we may occasionally send you direct mail about products and services that we
feel may be of interest to you. Only we (or companies with whom we contract and
who agree to keep your information confidential) will prepare these direct mailings
and only if you indicated that you do not object to receiving these offers. If you
do not want to receive or continue receiving such mailings, simply tell us when
you give us your personal information or
your account preferences.
On some of our promotions, we will ask for your email address in order to update
you on your score, entries, and status in prize drawings. When you participate in
these types of promotions, you automatically receive promotion-related email, unless
you choose the no-email option that some promotions offer. Occasionally these promotion-related
email messages may include targeted advertisements. You may also be required to
provide personally identifiable information to collect your prize when you win one
of our promotions or contests.
You also have choices with respect to cookies. By modifying your Internet browser
preferences, you have the choice to accept all cookies, to be notified when a cookie
is set, or to reject all cookies. If you choose to reject all cookies you may be
unable to use some of our services, including services that require registration
in order to participate.
You also may edit your personally identifiable information by following the instructions
found in
your account preferences.
You may also request that we delete or deactivate your account at any time, but
doing so will result in not being able to access certain areas of our Websites.
Please contact us at webmaster@newhomebook.com
for further instructions about deleting or deactivating your account with us. It
may take us a few days to delete or deactivate your account following your request
and we may maintain certain residual information about your account in our archives.
If you are participating in one of our promotions and you wish to update your email
address for the promotions mailing list or to stop participating in one of the promotions,
please contact us at webmaster@newhomebook.com.
Again, remember, you can review or modify
your account preferences
at any time.
How do you protect my personal financial information?
Keeping your personal financial information private is vitally important to us.
Knowing that you use certain services or features may help us to offer you better
and more relevant content and advertisements. But as with all personally identifiable
information, we do not make this available to any third parties except as set forth
in this Policy. Any user statistics that we may provide to prospective advertisers
or partners regarding financial information are provided in the aggregate only and
do not include any personally identifiable information linked to any individual
user.
What security precautions are in place to protect the loss, misuse, or alteration
of my information?
Your account information on our Websites is password-protected so that
you and only you have access to this personal information. Therefore, we recommend
that you do not divulge your password to anyone and that you chose a password that
only you know. We will never ask you for your password in an unsolicited phone call
or in an unsolicited email. Also remember to sign out of your account and close
your browser window when you have finished your visit to our Websites. These practices
will help ensure that others cannot access your personal information and correspondence
if you share a computer with someone else or are using a computer in a public place
such as a library or Internet cafe. If you use a public computer, you may also wish
to delete any temporary or other files that may have been created during your visit
on our sites.
Unfortunately, it is not possible for data transmissions over the Internet or wireless
networks, or for any security precautions, to be guaranteed 100% secure. As a result,
while we strive to protect your personal information, we cannot ensure or warrant
the security of any information you transmit to us or from our online products or
services, and you do so at your own risk. Once we receive your transmission, we
make our best effort to ensure its security on our systems.
What about my child's privacy?
The safety of children is very important to us. We maintain general audience
Websites that are designed for use by adults and that comply with the Children's
Online Privacy Protection Act. Specifically, we do not knowingly collect information
from users under age 13.
We encourage parents to create a safe place for children on the Internet. Parental
control protections (such as computer hardware, software or filtering services)
are commercially available that may assist parents in limiting access to content
that may be harmful to minors. We also encourage parents to monitor their child's
use of the Internet and teach them not to disclose any personally identifiable information
(including their age, appearance, school, grade, etc.) about themselves in emails,
chat rooms, or on other sites, except with your knowledge and approval.
Where can you get additional information about us or our Websites?
Our Websites are owned and operated by Network Communications, Inc., 2305
Newpoint Parkway, Lawrenceville, GA 30043. For further information about our company,
please visit our company's Website.
Additionally, if you have any questions about this Privacy Policy, please contact
webmaster@newhomebook.com.